Ten years ago, many people made the West Valley their second, third or fourth choice when locating businesses and development, according to Jason Morris, founding partner of Withey Morris Baugh.
“Clearly, a decade later, we see it as the No. 1 choice in many categories,” Morris says. “This is due in large part to major infrastructure projects which created the backbone for successful development.
In addition, the population growth, education choices and significant employers really shifted people’s perceptions.”